Cosince

Our Story

Fei Wu is an interior designer who got tired of recommending expensive rugs that shed, slide, and look worn after six months. Her clients loved the look but hated the maintenance — until she found a Chinese manufacturer making shaggy rugs with stain-resistant fibers at a fraction of the price.

Cosince was born from that discovery: "cozy since day one." The brand philosophy is that a home should be comfortable before it's photographed. That 5x7 shaggy rug? It's soft enough to lie on while watching a movie, non-slip enough for kids playing, and stain-resistant enough for wine night.

The yoga mat line followed a similar path: Fe noticed that expensive yoga mats slid during downward dog. Her TPE mat has dual-sided grip that works whether you're sweating through hot yoga or stretching on a hardwood floor.

Our Promise

• Stain-resistant, pet-friendly rug fibers
• Non-slip backing safe for hardwood floors
• Eco-friendly TPE yoga mat — latex-free, recyclable

Brand Founder: FEI WU

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